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Speaker "Nicholas Longano" Details Back

 

Topic

Universal Rewards, Brands and MetaCommerce

Abstract

Bridging the gap between games, the real world and metaverse, for game makers, players and brands
 

Profile

Nicholas Longano is a leading entrepreneur and a standout name in marketing, ecommerce, and video games. A gaming industry veteran with over 20 years of experience launching top game franchises across various platforms, Longano has an expansive background bringing monumental growth to a variety of brands and innovative ideas. He has grown from an early career marketing major brands at various Fortune 500 companies (including working with Calvin Klein and running marketing divisions for L’Oreal, Revlon, and Pepsi) to becoming Founder and CEO of Scuti — a revolutionary new video game monetization and rewards platform that is garnering substantial interest across the commerce and gaming industries. Longano’s experience includes working alongside the teams at Blizzard and Valve as Senior Vice President of Publishing and Marketing at Vivendi-Universal/Blizzard. As General Manager of Universal Interactive, he also led the development and publishing of several original IPs — such as Crash Bandicoot and Spyro the Dragon, and film-based franchises such as The Thing, The Hulk, Jurassic Park, Lord of the Rings, Van Helsing, Chronicles of Riddick, and many more. An entrepreneur at heart, Nicholas joined Massive Incorporated alongside Mitch Davis and created the world’s first in-game advertising network for all games. Massive Incorporated’s potential attracted impressive interest, and Microsoft quickly acquired the company. After his success with Massive Incorporated, Longano also formed the video game industry’s first Hollywood-style games publishing company Brash Entertainment, was a co-founder of an innovative virtual music world marketing platform for aspiring artists (MusicMogul.com), and started Over the Top Networks creating digital content (such as Paula Deen’s Recipe Quest mobile game for celebrities and Oscar De La Hoya’s Ring TV). Today, Longano’s groundbreaking new in-game meta marketplace, Scuti, is targeting billions of consumers and setting the foundation for two lucrative new commerce industries: gCommerce (video game commerce) and metaCommerce (Metaverse commerce). As the first-ever in-game marketplace, Scuti is known for its player-adhesive rewards program, non-intrusive advertising, and huge growth potential in a never-before-explored market. With dozens of signed brands and game developers and rapidly growing player interest, Scuti is a thriving new platform everyone should be watching.