Why enterprises should put data analytics in the hands of every employee Posted on : Nov 19 - 2022

After more than a decade of consistent growth, we have entered a phase of radical change, which creates both risk and opportunity for enterprises. We no longer can count on linear revenue growth based on an expanding economy fueled by cheap capital; we must now rediscover our ability to drive efficiencies while also finding the disruptive opportunities that unpredictable environments tend to create. Great companies emerge from these eras while average ones fail. The stakes are high.

Demand is hard to measure and constantly changing given the macroeconomic environment.

Supply chains are even less predictable given today’s constant changes, and both labor and logistics constrain decisions.

Growth matters, but we now have a greater emphasis on the fundamentals (that is, profit) than we have had in over 15 years. Profit is the new growth.

And investments in tech are still holding up (even with cuts). Boards are acknowledging that the future is in navigating the items above with more accurate and more compressive data, faster decision-making, and tighter cybersecurity as top spending priorities.

Intense competition means every action must, with a sense of urgency, lead to a winning result — an outcome that bolsters revenue and profit while reducing risk. Data is playing a more critical role than ever. It provides insights into customer behaviors, just-in-time inventory and capacity management, and a look into the corners of each department (billing collections, procurement and beyond) for savings that can make the difference. Most importantly, data is the fuel behind innovation, helping companies sift through disparate sources for insights into opportunities. View More