Speaker "Kaushal Kurapati" Details Back



Personalized Card linked offers: Unlocking the value behind transactions with data science


This presentation will look at how Kaushal drives new initiatives in card-linked offers, data-science, real-time redemption/payments.


Kaushal Kurapati is currently a Vice President of Product Management at MasterCard. He is responsible for overseeing Data Science, Personalization, Analytics, and numerous new product initiatives to grow the card-linked offers business. Kaushal is based in San Carlos, CA, as part of the TruAxis business unit, within the Loyalty & Rewards group of MasterCard. Prior to MasterCard, Kaushal worked at Yahoo for 6.5 years as a Senior Director of Product Management, where he led major initiatives around Search, e-commerce and Yahoo Mail. Kaushal started with leading Multi-media Search globally for Yahoo and then grew his responsibilities to run Yahoo Search in Emerging Markets and then further expanded his role as lead product executive for Yahoo Web Search globally. Kaushal has also been in charge of several Yahoo Commerce initiatives including targeted advertising services and hosted eCommerce platforms for small businesses and launching new programs around local offers and daily deals. Kaushal holds 22 US Patents issued to-date. He has won numerous awards including Yahoo’s highest honor – the SuperStar award – and a Distinguished Alumni Award from University of Delaware.