Precision Measurements in eCommerce

The amount of data captured worldwide is growing at an unprecedented speed. For retail companies, this represents an infrastructure as well as a modeling challenge. However, it is also an opportunity to identify much more subtle signals hidden in a mass of data. Jennifer will showcase how precision measurements will allow companies like Walmart to deliver a more personalized experience through the combination of big data and hard science.

Dr. Jennifer Prendki is the Head of Data Science at Atlassian, where she leads all Search and Machine Learning initiatives and is in charge of leveraging the massive amount of data collected by the company to load the suite of Atlassian products with smart features. She received her PhD in Particle Physics from University UPMC - La Sorbonne in 2009 and has since that worked as a data scientist for many different industries. Prior to joining Atlassian, Jennifer was a Senior Data Science Manager in the Search team of Walmart eCommerce. She enjoys addressing both technical and non-technical audiences at conferences and sharing her knowledge and experience with aspiring data scientists.