Customer Value Optimization

Customer's of your business demand a personalized experience. Organizations have an ever growing ecosystem of data, expanding touch-points to orchestrate these experiences through and increasing pressure to drive value. I'll walk through a high level framework and some specific use cases that connect the dots between customer value (perceived and real), opportunities to test and improve that value and how data operations and data science create the critical foundation.

Matt Shump has over 10 years of experience executing and leading the development of analytical capabilities that focus on driving actionable insights specializing in: Data Science, Big Data Analytics and Predictive Analytics. He has worked in a wide range of industries solving analytical challenges, most recently at Cigna leading cross functional analytics, Big Data and app development teams to productize the data to insight delivery process. Prior to that, he developed the Advanced Analytics and Data Science capabilities at Endurance International Group in route to an IPO. Matt’s holds an MS in Mathematics & Statistics as well as a Black Belt in Lean Six Sigma.